Role name: Customer Journey Analytics Developer
Work site: Orlando, FL - onsite.
Duration: 12+ Months
Job Description:
We are seeking a skilled Adobe Customer Journey Analytics (CJA) Developer with deep expertise in Adobe\'s Customer Journey Analytics platform, data stewardship, and a solid analytical background. This role will focus on managing and analyzing data, developing dashboards and reports, and integrating Adobe CJA with other Adobe Experience Cloud solutions. You will play a pivotal role in optimizing customer journey insights and ensuring data accuracy, governance, and best practices.
Responsibilities:
Build, configure, and optimize Adobe CJA setups to support customer journey tracking across multiple touchpoints.
Responsible for data stewardship in the Adobe Experience Platform (AEP) Data Lake, ensuring the accuracy, integrity, and quality of the data being ingested and analyzed.
Analyze both CJA and Adobe Analytics data, with a clear understanding of metrics, dimensions, and filters to derive actionable insights.
Develop comprehensive dashboards and reports within both AA and CJA to track customer behaviors, identify patterns, and provide real-time insights to the business.
Develop journey dashboards, summarize findings, recommend next steps, and continuously improve the customer experience based on data-driven insights.
Help develop data connectors and integrate CJA with Adobe Real-time CDP (RTCDP) and Adobe Journey Optimizer (AJO) to streamline data flow and enhance the marketing technology stack.
Support the tuning of CJA models and data schemas to ensure performance, scalability, and data accuracy.
Assist in the development of governance frameworks for CJA, enforcing best practices for accessing reports, managing data, and ensuring compliance with data security standards.
Work closely with stakeholders, including marketing, IT, and data teams, to ensure the CJA platform aligns with business objectives.
Experience
3+ years of experience working with Adobe Analytics and/or Adobe Customer Journey Analytics.
2+ years of experience in data stewardship within the AEP Data Lake, with a focus on analyzing AA data.
Strong background in data architecture, analytics, or data engineering with Adobe Experience Cloud products.
Experience developing dashboards and reports in Adobe Analytics and CJA.
·Familiarity with developing insights from analytics data and recommending actionable steps.
Technical & Soft Skills
Proficiency in Adobe Customer Journey Analytics, Adobe Experience Platform (AEP), and Adobe Analytics.
Experience with integrating CJA with Adobe Real-time CDP and Adobe Journey Optimizer.
Familiarity with data visualization tools such as Tableau, Power BI, or similar.
Strong knowledge of JavaScript, SQL, and ETL processes.
Experience with API integrations and data flow management.
Analytical mindset with the ability to interpret complex data and extract insights.
Excellent communication and collaboration skills, with the ability to work effectively with both technical and non-technical teams.
Ability to manage multiple projects and deadlines effectively.
Preferred Qualifications
Adobe Certified Expert in Analytics or Customer Journey Analytics.
Experience in marketing automation and customer experience optimization.
Familiarity with other Adobe Experience Cloud products like Adobe Campaign, Adobe Target, or Adobe Journey Optimizer.
Regards
Divyansh
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